16 January 2015

CRN says, "LogLogic reveals new partnership with Cloud Distribution"

Security management vendor LogLogic has announced it is signing up Cloud Distribution in the UK.

LogLogic, which was acquired by Tibco in 2012, provides collection and analysis of data in order to deliver business security management and compliance reporting. The company is already partnered with distributor Wick Hill in the UK and Germany.

Stephen Millard, channel manager at LogLogic, said the decision to partner with Cloud Distribution was driven by the release of the latest LogLogic product (LogLogic 6) and its desire to get the drive of a new distribution partner who is "focused on gaining new results and new partners".

Craig Hinkley, vice president and general manager at LogLogic, said: "We are building a very trusted, deep relationship with Cloud Distribution. We see the capabilities they have as aligning well with our go-to-market strategy in the UK."

He said that while LogLogic's partner programme in the UK is "pretty strong", he would like to bring on another five key partners from Cloud Distribution.

Adam Davison, director of Cloud Distribution, said LogLogic's approach to take data and use it for not only security but also the IT team, marketing and logistics made it an appealing vendor partner.

"That's a new approach and that brings value to the channel. A lot of the channel today are selling similar solutions; LogLogic offers partners the chance to go to market with a different offering with higher margins for the partner. It differentiates them and there is great opportunity for services and consultancy revenue around it," he commented.

The partnership with Tibco means that Cloud Distribution now has 12 vendors on its books.

Davison said the new partnership with LogLogic further highlights that Cloud Distribution is not reliant on its relationship with its vendor Meraki for its growth.


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