Security and networking next-generation value added distributor (VAD) Cloud Distribution is celebrating unprecedented business success in the first half of 2014 with a move to bigger offices in the heart of Reading’s ‘Silicon Valley’, Green Park, the launch of a partner enablement portal, new hires across all business units and the completion of a new refreshed website.
Scott Dobson, managing director of Cloud Distribution said, “Our vendor portfolio is solid and our four technology solution stacks are proving a great success. 2013 was a tremendous year for Cloud Distribution and with the efforts we’re putting into building an A-class community of partners, I’m confident 2014 is going to be our best year yet.”
Key developments include:
A New Home – From September the Cloud Distribution team will be based at brand-new offices in Green Park, the premier business park near Reading and home to many of the world’s leading technology brands. The catalyst for the relocation to bigger premises is a significant increase in staff numbers over recent months, and to allow for future expansion. Interest in and uptake of Cloud Distribution’s education and training services has also grown rapidly and the new office boasts a dedicated conference suite to ensure its partners are fully up-to-speed with the latest technology developments.
Cloud Distribution also now boasts a fully-staffed 1st line support team, which includes a partner branded (white labelled) maintenance and support service, as part of its Cloud Cover Professional services division.
Cloud Confidential Partner Enablement Portal – Cloud has created a single sign-on, easy to use portal that gives access to its free, partner-enablement tools and services designed to support every stage of the sales cycle from building qualified pipeline, generating marketing campaigns providing immediate lease quotes, registering deals, as well as access to professional support and maintenance services.. The content is broken into four easy to identify categories:
• Educate – Cloud Clarity (VAR launch packs to facilitate a fast go-to-market strategy) and Cloud Inside (educational webinars)
• Enable – Cloud Altitude (virtual marketing services including a unique campaign-builder tool)
• Delivery – Cloud Cover (support and training) and Cloud Capital (leasing)
• Reward - Cloud Crowd and Cloud Club – (high-level networking and incentive initiatives)
New Faces – The team at Cloud Distribution continues to grow in all areas of the business with nine new faces joining the company this year alone across all business areas including business development, dedicated sales specialists, pre-sales support, professional services and project management. Key hires in 2014 include new sales specialists dedicated to helping Cloud’s partners land deals jointly with its vendors and last month a new major account manager was appointed to support sales in the north of England, a significant growth region for the company.
New Website www.cloud-distribution.com - Cloud Distribution’s fully-featured website went live in early September and has extensive content aimed at helping its partners get under the skin of the next-generation solutions it is selling. It has been designed to address the needs of Cloud Distribution’s partners, helping them to understand the business value these innovative – and unique - solutions bring to their end-users.
David Silsby, sales and marketing director at Network Utilities said: “In my six years at Network Utilities, I have worked with more than a handful of distributors who often use the ‘value add’ tag to describe what they do. However, since working with Cloud Distribution I feel that we have engaged with a distributor who really understands the meaning of ‘value add’ and has significantly added value to my business as a reseller/integrator. We have been very impressed by the positive involvement in our business development activities and how the Cloud team really gets stuck in with our marketing campaigns and helping to build our pipeline.”
About Cloud Distribution
Cloud Distribution is a value-added distributor of disruptive next-generation security and networking solutions that VARs can take to market quickly and easily. It currently distributes A10 Networks, Aerohive, Cisco Meraki, Cloud4Wi, Exinda, Lacoon, Lastline, Maas360, Peplink, Talon, Watchdox and Watchful. Its portfolio of disruptive security and networking solutions helps resellers to differentiate themselves from the competition and create new markets to sell in. The company was founded in 2009 by senior executives with a wealth of experience in the security, networking and optimisation space. Its philosophy is to take innovative, cutting-edge vendors into the UK market by recruiting and working together with skilled, reputable, market making partners. For further information please visit www.cloud-distribution.com or follow us on Twitter @cloudtweeters.
Lesley Booth / Michael Bartley
C8 Consulting Ltd
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